Sphera Change Makers is a business that offers consulting and advice for business start ups. Jessica, the creator, is highly passionate about positive change in the world and these are the types of businesses that she is targeting.
To the right you can see a small mood board that I originally put together with lots of bold black and white, handwritten/personal elements and an orange colour that represents change. I felt that the branding should have an almost 'protest' feel to it to incite passion and change, hence large, bold hand painted letters.
Below are the first lot of concept logos:
SPHERA CHANGE MAKERS
Below is the final logo we decided on, it's variations and some design elements: